E-COMMERCE STATISTICS URL: http://www.entrepreneur.com/encyclopedia/businessstatistics/article81972.html
Online sales grow between 20 and 25% per year.
--Shop.org, July
2006
Online sales (including travel) are projected to reach $211.4 billion this
year.
--Shop.org, July 2006
79% of retailers indicate they now have consistent pricing across channels
(online/in-store, etc.).
--Forrester, July 2006
26% of retailers provide in-store product information
online.
--Forrester, July 2006
eBay sellers with established reputations can expect about 8% more revenue
than new sellers marketing the same goods.
--University of Michigan, July
2006
79% of small businesses shop online regularly.
--JupiterResearch, July
2006
Google drives roughly 10% of e-commerce visits.
--Hitwise, December
2005
One in six American web users have sold or tried to sell something
online.
--Pew Internet & American Life Project, November 2005
24% of web users have participated in an online auction as either buyers or
sellers.
--Pew Internet & American Life Project, November 2005
$192.8 million: revenues from single purchases for the first half of 2005,
only $26.5 million less than entire revenues for 2004.
--Online Publishers
Association/comScore Networks, November 2005
U.S. adult internet users who have made more than 12 online purchases in the
past year say the time of day they make their purchases are (male/female): 8
a.m.-11 a.m. 30.20%/25.40%; 11 a.m.-1 p.m. 31.30%/25.70%; 1 p.m.-6 p.m.
28.10%/24.10%; 6 p.m.-10 p.m. 27.60%/24.20%; 10 p.m.-12 a.m. 32.00%/26.20%; 12
a.m.-8 a.m. 35.90%/30.20%.
--The Media Audit, International Demographics,
June 2005
83% of small- and medium-sized businesses with websites containing e-commerce
features are receiving monthly revenue from it.
--Interland, September
2005
52% of small businesses say they update their sites once a month or
more.
--Interland, September 2005
A websites' role in small business: 53% of small businesses with websites say
their sites are primarily to provide company credibility; 49% use it to generate
sales; 38% brand awareness; 33% generate leads; 29% it provides a critical
building block for developing the products and services they
sell.
--Interland, September 2005
39% of end users admit to clicking on embedded links within spam; 11% have
purchased products and services from spam e-mails.
--Mirapoint/Radicati
Group, July 2005
Marketing promotions that U.S. online retailers are planning to use to
generate online revenue from loyal customers during the upcoming holiday season:
free shipping - 63%; value-added promotion - 42%; online-only sale - 33%;
special repeat buyer discount - 33%; bundle offer - 29%; early-shopper discount
- 28%; rebate - 11%; other - 22%; no special offer - 12%.
--WebTrends,
August 2005
70% of consumers say they're unlikely to purchase from or even return to a
website after encountering these pet peeves: 93% say pop-up ads are annoying;
89% are annoyed when they need to install extra software; 83% are annoyed when
registration pages block access to online content.
--Hostway, July
2005
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